A tampon shortage across the United States is causing frustration among women dealing with store shelves bereft of the essential products – with one of the main producers of the feminine hygiene products blaming Amy Schumer for its issues keeping up with demand.
Procter & Gamble hired the comedian for its Tampax ad campaign in 2020 – and now, two years later, the company alleges the successful ad campaign sparked a run on tampons that has forced P&G to keep its Maine factory going 24 hours a day to keep up with rising demand.
The campaign launched in July 2020 with Schumer, 41, front and center as a friendly tampon supplier who popped up in restrooms when someone was in need of the product.
But now Tampax tampons are suddenly hard to come by in ‘many parts of the country,’ Time magazine reported.
While the company points to its celebrity ad as the reason for the shortage, it’s also apparent that COVID-19-related supply chain issues have hit America’s stores hard – and Tampax is no exception.
In its most recent earnings call P&G admitted it was having trouble getting the raw materials needed to make tampons, as well as problems shipping the finished products to stores across the country.
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SOURCE: Daily Mail, Andrea Cavallier