Netflix and CNN’s Subscriber Struggles Show Viewers Have Had Enough of Streaming Services

Big names like Chris Wallace weren’t enough to save CNN+ from getting the plug pulled, and the drop in Netflix subscribers point to some hard lessons for streaming services.

Thanks to Netflix and CNN, the entertainment industry has just received a master class into what works and what doesn’t when it comes to streaming.

  • Lesson One: Just creating a streaming channel, even one with a well-known name, is no guarantee of success. Viewers are showing their limits when it comes to paying for multiple services.
  • Lesson Two: The streaming market will continue to grow, but with so many players at this point, some will struggle to find a place with viewers.
  • Lesson Three: Content is still king. To succeed, a content channel needs to retain subscribers with original talked-about, exclusive shows, movies or specials, backed by a deep reserve of older, popular content that can be aired again and again to tide viewers over between hits.

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SOURCE: USA Today, Chris Woodyard

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