New Book by Sammy Tippit Explains How Social Media Can be Used to Spread the Gospel

Image courtesy of Sammy Tippit via

In Multiplying Disciples: Social Media and the New Roman Road, author Sammy Tippit of Sammy Tippit Ministries shares how he has used social media to share Jesus with people all over the world.

Reaching the Lost

The book will be released this fall, but the idea has been in the works for a while. Tippit says he first began contemplating how social media could be used to share the good news while working with ministry partners in India and Brazil.

“I worked with these young leaders over there, and they were very social media savvy and technologically savvy. They saw the potential of using innovative technology, along with the great biblical truths, to reach their communities,” he says. “We started doing that in India. I was preaching through Skype to literally 10s of thousands of people. Then we started the Facebook and social media outreach. As we did that, I just saw the incredible potential of doing what God called his people to do.”

Many people have heard the Gospel through social media where they might never have otherwise. A livestream event that Tippit and ministry partners held even reached millions. Tippit hopes other ministry leaders and Christians alike can see the potential that technology has to present Jesus to more and more people.

“We don’t have a large organization at Sammy Tippit ministries, but we were able to use technology to reach people. My heart is to help not only our ministry do this, but I want to see others do this. That’s why I wrote a book. This book really talks about the principles and the strategy that needs to be developed,” Tippit says.

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SOURCE: Mission Network News, Rachel Pfeiffer


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