The highly anticipated Erwin Brothers film “I Still Believe” has become the first faith-based drama to be shown in IMAX theaters where it will be showcased ahead of its opening weekend.
The Christian love story is joining box-office hits such as “Black Panther” and “American Sniper” that were also shown in IMAX theaters. The film will be in IMAX theaters starting on March 11, ahead of its nationwide released on March 13.
“Lionsgate is using IMAX to designate that ‘I Still Believe’ is declaring itself to be the big mainstream faith-based drama of the year. I’d be a little surprised if it isn’t. For the first time in a while, a film is being designated as a major-league contender specifically because it will play in IMAX theaters,” Forbes contributor Scott Mendelson said of the film.
He added, “Almost every big movie gets a week in the prized format, with plenty of big movies playing in IMAX and/or Dolby Vision, AMC Prime or other ‘premium large format’ auditoriums. Even in a time when more movies get the ‘IMAX Experience,’ ‘I Still Believe: qualifies as a special case.”
“I Still Believe,” chronicles the story of award-winning Christian singer Jeremy Camp and his first marriage to Melissa Lynn Henning-Camp who died in 2001, less than a year after they were wed.
Country singer Shania Twain plays the role of Camp’s mother opposite actor Gary Sinise who portrays Camp’s father. Actress Britt Robertson portrays Camp’s late wife, Melissa. The role of Camp is performed by New Zealander KJ Apa, who’s best known for his role in the hit TV series “Riverdale.”
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SOURCE: Christian Post, Jeannie Law