Reach Records artist Lecrae, Andy Mineo and the 116 crew are celebrating the holidays in hip-hop style with the release of an ultimate Christmas bundle of their new album The Gift featuring three new tracks performed by the label’s artists.
The re-release is now available and features new songs from some of Reach Records new artists like Wande, who is the first female now on their expanding roster. The 2018 release charted at No. 13 on iTunes Christian Albums Chart but the hip-hop label is looking to expand their reach with several new features as well as Hollyn, Andy Mineo and GAWVI.
The bundle offer comes with a limited vinyl edition of the record. The 12-track album showcases re-imagined versions of the Christmas classics “Silent Night,” “Noel,” and “We Three Kings.” The Christ-centered album celebrates family and the birth of the Savior Jesus.
“We wanted to give Christmas a new feel while maintaining the integrity of our faith in the content of the records,” Marcus Hollinger, vice president of marketing at Reach Records, said in a statement shared with The Christian Post. “If you caught the release last year, you’re in for a real treat since we’ve added new voices and a visual experience to take it to another level.”
In support of the Christmas release, the Atlanta-based label is also releasing music videos from the live studio recordings of the songs.
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SOURCE: Christian Post, Jeannie Law