The Pumpkin Spice Latte means many things to many people. The seasonal staple connotes back to school nostalgia, visions of Uggs, and startlingly frequent usage of the word “crisp.” And despite the availability of similar drinks at a slew of coffee shops, the PSL, of course, belongs to Starbucks.
Dunkin’ appears to be preempting the coffee giant this year by announcing it will roll out its complete pumpkin menu on August 21 at shops nationwide. Starbucks will reportedly unleash the PSL on August 27 this year — earlier than ever.
The donut dealer is even launching its own Pumpkin Spice Latte, under the much-longer yet lamely similar name, Cinnamon Sugar Pumpkin Signature Latte. Available hot or iced, the syrup is pumpkin and cinnamon-flavored and the drink is topped with a dollop of whipped cream, a drizzle of caramel, and a dusting of cinnamon sugar. For contrast, Starbucks’ version is pumpkin, cinnamon, nutmeg, and clove-flavored and topped with whipped cream and pumpkin pie spice. This isn’t the first time Dunkin’ has stolen some of Starbucks’ fall thunder. Last year, Dunkin’ launched its fall menu on August 27, a day before Starbucks brought back PSLs.
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SOURCE: Thrillist, Alex Erdekian