Dakota Baptist Convention’s Sturgis Motorcycle Rally to be Led by National Christian Biker Ministry F.A.I.T.H. Riders

At the 2010 Sturgis Motorcycle Rally, South Dakota pastor Roger Persing encourages passersby to hear a three-minute testimony for a chance to win a new Harley. Persing died of cancer two years later. Leadership of the annual outreach by the Dakota Baptist Convention will move to the F.A.I.T.H. Riders ministry in 2020. BP file photo

The Sturgis Motorcycle Rally in August will be the final time the Dakota Baptist Convention will host its annual evangelism thrust that began at the iconic biker gathering in 2006.

But the outreach will continue.

In 2020 and beyond, it will be led under the direction of F.A.I.T.H. Riders, a national Christian motorcycle ministry.

“I am excited about F.A.I.T.H. Riders taking leadership of the Sturgis evangelism ministry,” DBC Executive Director Garvon Golden told Baptist Press. “They have a source of volunteers nationwide who can pick this ministry up and carry it into the future.”

About a half-million motorcyclists, wannabes and gawkers attend the Sturgis Motorcycle Rally in the Black Hills of South Dakota each year in what some say is the largest event of its kind in the world. The rally was birthed in 1938 with nine participants and a small audience by the then-new owner of the Sturgis Indian motorcycle franchise.

When Jim Hamilton was called in 2003 as the newly-formed Dakota Baptist Convention’s first executive director, he brought an interest in motorcycling and evangelism, and led the staff into doing “something more than just hand out water” at the annual event known simply as “Sturgis.”

Hamilton had seen Texas evangelist Ronnie Hill pair a three-minute evangelistic witness with the chance to win a prize, and decided to offer the possibility of winning a new motorcycle in a drawing for people who listened for three minutes to someone tell how God had changed his or her life.

With financial support provided by the Georgia Baptist Convention, North American Mission Board and other partners, and Hill training volunteers to share their faith in three minutes, the Sturgis evangelism ministry started in 2006.

That year, dozens of volunteers shared their stories about 2,900 times, and as a result, 744 people made a profession of faith in Jesus. Over the ministry’s 13 years, 7,878 Sturgis attendees made a profession of faith after hearing about 150 volunteers a year sharing their personal testimonies about 27 times each, for a total of 53,478 Gospel presentations.

Each decision has been followed up in the subsequent weeks and months, and some of them for 10 to 12 years. Other facets of the ministry include prayer that starts in October each year for the coming year’s event, culminating in 20 days of focused prayer leading up to the first week of August when the seven-day Sturgis Motorcycle Rally begins.

“We’ve become convinced God has anointed this ministry,” Golden says on a 2018 video attached to SturgisBikeGiveaway.com. “We’re looking forward to what God is going to do with this ministry in the future.”

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Source: Baptist Press

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