Matt and Laurie Crouch, the hosts of TBN’s Praise the Lord join The 700 Club to share about their ministry.
Paul and Jan Crouch founded Trinity Broadcasting Network in 1973. Matt served as Vice President of TBN for more than 20 years before his father passed away in 2013. (His mother passed away May 31, 2016.) He was also the Chairman and CEO of Gener8Xion Enterntainment, the Hollywood-based independent film and television production company which produced The Omega Code in 1999 (which was the number one independently produced and distributed film of the year). Matt’s grassroots innovations rallied a faith-based demographic that Hollywood had previously ignored.
TBN has grown to be the largest religious network offering 24 hours of faith-based, inspirational programming that appeals to Protestant, Catholic and Messianic Jewish denominations. TBN has ownership of 37 full-powered TV stations in all top 5 markets including New York, LA, Dallas, Chicago and Philadelphia. “My father and Pat Robertson were cut out of the same cloth,” says Matt. “They were both young teens when Israel became a nation in 1948. My generation is more of a deal maker than that of my father who was a lone wolf,” says Matt. “My 50-year old mindset is that we need to work together and brand together to attract this generation.” Matt believes the message of the goodness of God will draw not only new, young viewers but will sustain the audience that has come to know and view TBN on a regular basis.
Laura says the message they plan to send through their programming is one of hope and grace. “We are using the phrase, Spirit Contemporary,” says Laurie. “We are not trying to water down a Spirit-empowered message to be luke warm but to send a message that has the ability to go into the work place or political arena.” She believes there has been enough of a message of condemnation. “God’s grace never runs out. The more hopeless people are, the more attractive the message of hope and grace seems,” she says.
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SOURCE: The 700 Club