The day after Christmas may be the busiest shopping day this year according to an American express survey.
The survey says shopping the day after Christmas will surpass black Friday and cyber Monday which set records for the number of grossing sales nationwide.
66-percent of respondents plan to shop Saturday compared to 45-percent on black Friday and 47- percent on cyber Monday.
Jed Scala, the senior vice president of consumer lending at American Express says retailers are expanding their sales around the holidays.
“Black Friday and Cyber Monday are no longer the only days for big savings, as savvy shoppers have come to expect an entire season of discounts and deals,” Scala said.“As we enter the final stretch of the shopping season, we are seeing a growing preference to complete shopping online, possibly connected to the stream of enticing retail offers in consumers’ inboxes,”
Studies show that after weeks of shopping for others, many shoppers are looking for post- holiday sales to buy items, especially clothes for themselves.
SOURCE: Rachel Lucas