For a Moment, Netflix Was More Valuable Than Disney

LAS VEGAS, NV – JANUARY 06: Netflix CEO Reed Hastings delivers a keynote address at CES 2016 at The Venetian Las Vegas on January 6, 2016 in Las Vegas, Nevada. CES, the world’s largest annual consumer technology trade show, runs through January 9 and is expected to feature 3,600 exhibitors showing off their latest products and services to more than 150,000 attendees. (Photo by Ethan Miller/Getty Images)

For a while on Thursday, Netflix officially ruled the media world.

Its market value soared above $153 billion, overtaking Disney as the most valuable media company. Netflix (NFLX) shares were up Thursday even as Disney (DIS), Comcast (CMCSA) and the broader market fell.

But Disney regained the crown by the close after Netflix shares pared their gains, taking the streaming company’s market cap below $152 billion.

Netflix is still in second place ahead of Comcast, which it passed Wednesday. The cable giant is now valued at about $145.5 billion.

Netflix has added millions of subscribers around the globe for the past few years. The company’s success demonstrates that its bet on original content — shows like “Stranger Things,” “Orange is the New Black, “The Crown” and “13 Reasons Why” — has paid off.

The company even announced a price hike for subscribers last year, but that hasn’t slowed its growth.

Disney plans to launch its own streaming network. But that hasn’t hurt Netflix yet, despite the fact that Netflix airs many shows based on Disney-owned Marvel comic book characters.

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SOURCE: CNN Money, Paul R. La Monica