Thomas Nelson released Tuesday, Jan. 7, Happy Wives Club, the debut book by highly successful blogger Fawn Weaver. Weaver already has a tremendous established following from her blog, also called Happy Wives Club, which is one of the most engaged non-celebrity online communities.
The community is comprised of more than 500,000 “happy wives” from more than 110 countries and is heavily engaged in liking, commenting, and sharing her posts on Facebook, Twitter, Pinterest and her blog. During the week of Dec. 30 – Jan. 5, her Facebook reach included more than 24 million users, and more than 2.7 million people were “engaged” in her posts, according to stats from a recent press release about the book.
Weaver expects close to 1,000 bloggers to join her It’s All About Love blog tour this week by writing on their own blogs in support of the Happy Wives Club book launch. When the tour began Monday, hundreds of bloggers had already signed up to participate.
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SOURCE: Christian Retailing